Privacy Policy

How besta.ai protects your data Last updated: November 1, 2025 We are committed to safeguarding the personal data that powers our AI automations. This policy outlines what we collect, why we collect it, and how you stay in control. 1. Overview This Privacy Policy explains how besta.ai (“we”, “our”, or “us”) collects, uses, and protects personal data when you visit our website, use our products, or interact with our team. We build AI-powered automation tools for real estate professionals and take the confidentiality of business and customer data seriously. By accessing besta.ai or using our services, you acknowledge that you have read and understood this Privacy Policy. If you disagree with any part of this policy, please discontinue the use of our services. 2. Company & Contact Information besta.ai is operated by Nuvem Catita Unipessoal Lda, a company incorporated in Portugal. You can reach our privacy team at any time using the details below. Registered office: Avenida Aida 411, Centro Comercial Estoril Garden, 2765-187 Estoril, Portugal Email: sa@besta.ai Website: https://besta.ai 3. Data We Collect We collect personal data only when it is necessary to provide or improve our services. Depending on how you interact with besta.ai, this may include: Account information such as name, email address, company name, and role. Usage information about how you interact with the platform, including device data and log files. Content that you upload or connect, including property data, documents, and customer information required for automation workflows. Communication records when you contact our team via email, chat, or other channels. 4. How We Use Personal Data Personal data is processed to deliver secure, reliable, and personalized experiences. We use information to: Authenticate users and provide access to the besta.ai platform. Configure automations, integrations, and AI outputs tailored to your business needs. Improve product performance, conduct analytics, and develop new features. Provide customer support, respond to inquiries, and send important service updates. Comply with legal obligations and enforce our agreements. 5. Legal Bases for Processing When required by data protection law, we rely on the following legal bases to process personal data: Performance of a contract when delivering the services you subscribe to. Legitimate interests, such as improving security, preventing fraud, and developing our products. Compliance with legal obligations, including accounting and tax requirements. Consent, where explicitly provided (for example, for certain marketing communications). 6. Sharing & International Transfers We never sell personal data. We only share information with service providers that help us operate besta.ai, including hosting partners, analytics tools, and communication platforms. These providers are contractually required to safeguard your data and may only use it as instructed by us. Where personal data is transferred outside the European Economic Area, we rely on appropriate safeguards such as Standard Contractual Clauses or providers certified under recognized frameworks. 7. Data Retention We retain personal data only for as long as it is necessary for the purposes described in this Privacy Policy. Retention periods depend on the nature of the data and the reasons we collected it. You can request deletion of your account or data at any time. We may retain certain information if required by law, to resolve disputes, or to enforce our agreements. 8. Security Measures We use technical and organizational measures to protect personal data against unauthorized access, alteration, disclosure, or destruction. These measures include encryption in transit, access controls, continuous monitoring, and regular security reviews of our infrastructure and vendors. Despite our efforts, no online service is completely secure. If you suspect a security issue, contact us immediately at sa@besta.ai. 9. Your Data Protection Rights Depending on your location, you may have the right to: Access the personal data we hold about you and receive a copy. Correct inaccurate or incomplete information. Request deletion of your data, or restrict how we use it. Object to processing based on legitimate interests. Withdraw consent at any time where processing is based on consent. Lodge a complaint with your local data protection authority. 10. Cookies & Tracking We use essential cookies to operate the website and optional analytics cookies to understand product usage. You can adjust cookie preferences through your browser settings. Disabling cookies may affect your experience on the site. 11. Updates to This Policy We may update this Privacy Policy to reflect changes to our practices, technologies, or legal requirements. When we make significant updates, we will post a notice on our website or notify you directly when appropriate. For any questions about this Privacy Policy or how we handle your data, please contact us at sa@besta.ai.